Success Story

SYPAQ

Partner —
SYPAQ
Industry —
Defence

SYPAQ is a sovereign Australian, veteran owned company developing advanced autonomous systems for defence and security customers.

CMAX Advisory supports SYPAQ through strategic communications and media, government relations and corporate strategy services.

Services

  • Strategic communications
  • Media engagement
  • Government relations
  • Corporate strategy

Outcomes

SYPAQ is exporting its Corvo™ Precision Payload Delivery System cardboard drones as part of the Australian government’s A$510 million commitment to provide Ukraine with unmanned systems and other sovereign defence capabilities.

CMAX Advisory managed the media engagement around this announcement, including national print, radio and television news coverage, in addition to coordinating briefings for the Deputy Prime Minister, Richard Marles, and Ukrainian Ambassador, Vasyl Myroshnychenko, at the 2023 Australian International Airshow.

This capability is being used by Ukrainian soldiers for a variety of missions, including humanitarian assistance, resupply, and intelligence, surveillance and reconnaissance.